Crowds were seen waiting orderly in front of Apple stores in Beijing and Shanghai surprising Apple followers who are usually used to see Apple fans queuing overnight in long, snake shaped lines.
Besides scalpers were seen hawking line spots for premiums.
Thanks to an online reservation system allowing Apple to get rid of the chaotic crowd scenes normally associated with earlier product introductions in China.
Sun Xufei, an Information Technology employee said to Reuters that he was very surprised to see that there isn’t a line. He added he came a little earlier to wait in the line to buy one.
Sun Xufei was first in line of about 20 waiting people outside the Apple store in Shanghai’s Lujiazui.
It’s been less than three weeks Apple decided to launch the iPad 3 after the Cupertino based technology giant settled a dispute with Shenzhen Proview Technology, a Shenzhen based company over who owns the ‘iPad’ trademark in China.
Apple paid almost $60 million for the rights and finally has the name for its own.